Business Success By Design
The Business Success By Design Podcast is our opportunity to share our experiences as small business owners along with the ups and downs that comes with that. We also have the added dynamic of being a husband and wife team since 2009!
We share not only what’s it’s like trying to start and grow a coaching and consulting business, we also share some of the best strategies that have allowed us to grow into a complete lifestyle business…meaning something we can run from anywhere in world!
Business Success By Design
How To Enroll More Clients...With Ease!
In this episode of the Business Success by Design podcast, I'll share insights on mastering the art of sales without feeling pushy or uncomfortable. I'll emphasizes that selling is about serving clients and offers a simple, pressure-free sales process that can be applied to various business models. We'll discusses common pitfalls in sales conversations, the importance of understanding client needs, and effective follow-up strategies.
Here are some takeaways:
Sales can feel uncomfortable, but it's all in your head.
Selling is serving your client, not being pushy.
Focus on the client's needs, not your credentials.
Clients buy outcomes, not coaching sessions.
Sales conversations should be inviting, not intimidating.
Pre-sale positioning is crucial for client readiness.
Use a structured approach to sales calls.
Follow-up is essential for closing sales.
Offer risk-free guarantees to reduce client hesitation.
Selling is about helping clients make the best decisions.
Chapters:
00:00 Welcome Back and Introduction to Sales Masterclass
02:27 Understanding the Mindset of Selling
08:09 Three Steps to Effortless Enrollment
15:50 The Follow-Up Formula and Risk-Free Guarantees
Hello! We are James and Angela, entrepreneurs and strategic marketing coaches living in Northern Virginia! Nice to meet you!
We began our entrepreneurial journey in 2009 after spending 25+ years as Sales and Marketing execs in high-tech Corporate America generating hundreds of millions of dollars in revenues earning multiple 6-figure incomes.
Our mission - to help NEW or Early Stage Coaches, Consultants and Small Businesses, COMPRESS the time it takes to get to a 6-figure revenue stream without the stress, overwhelm and costs of advertising, hours on social media and complex sales funnels.
We quickly learned that NO amount of success at the corporate level would prepare us for such an income level as brand new business owners.
After too many years of scrambling trying to get clients and build predictability and consistency in our business, we finally decided to get out of our own way and got some coaching help (every business owner, especially coaches, should have a coach!)
We re-examined WHO we wanted to help and WHAT problem we best solved. BOOM! In less than 9 months, we were generating 6-figures using our own methodology and have helped hundreds of small business owners, coaches and consultants do the same.
It all comes down to 3 core concepts - CLARITY in your messaging, CONFIDENCE in your offer and CONTROL in your business.